i take ideas from crumpled napkins and turn them into tangible user experiences that are both aesthetic and impactful.

my approach

research + strategy

• User research

• Define

• Information architecture

iterate + collaborate

• Ideate

• Early buy-in/collaboration

• Prototype

• Agile feedback loop

implement + delivery

• End-to-end design

• Test

• Refine

featured work

PFL

Increasing exposure and viewership for PFL in Europe and Asia by creating the first-ever responsive, streaming web app for the franchise.

nook.

Helping young professionals working from home adopt healthier work habits by setting periodic breaks throughout their day in order to increase focus, productivity and promote mental well-being.

POG

Boosting CSR and Sales productivity by improving workflows within their internal data management tool.

work experience

Product Designer → airG Inc., Vancouver, 2022–2024
Jr. Product Designer → Play MPE, Vancouver, 2021-2022